Posts tagged ‘junction objects’

Force.com Data Modeling: The Advantages of Denormalization – Dreamforce ’13 Session Highlights

I recently had the opportunity to deliver my presentation Force.com Data Modeling: The Advantages of Denormalization to a sold out room at Dreamforce ’13. Based on the enthusiastic response and the feedback we received following the presentation about the lack of resources available on Salesforce Platform data modeling, I wanted to post highlights from the session here to give the community a starting point when thinking about designing a Salesforce data model. The session was inspired by a post entitled Force.com Data Modeling – Normalization is Not Your Friend that we published on this blog in 2010.